Head of Digital & Youth Engagement vacancy at Yas – October 2026 - 2026-10-31

Yas

More Jobs in Dar es Salaam → 31/10/26 -30/11/26

Descriptions

SUMMARY

OVERVIEW

Head of Digital & Youth Engagement – Yas NEW VACANCY Let’s grow together, become our Head of Digital & Youth Engagement

QUALIFICATIONS

- and experience Bachelor’s Degree in Marketing, Digital Marketing, Business Administration, Telecommunications, Information Technology, or a related field.

- Minimum 8 years of relevant experience in Marketing, Digital Engagement, Customer Experience, Commercial Strategy, or Product Management.

- At least 5 years in a leadership role.

- Core

RESPONSIBILITIES

- Develop and implement the company’s digital engagement strategy aligned with business objectives.

- Drive customer acquisition, engagement, and retention through digital channels.

- Identify emerging digital trends and consumer behaviors to develop innovative engagement initiatives.

- Establish KPIs and dashboards to measure engagement, campaign effectiveness, and business impact.

- Collaborate with Digital, Product, Fintech, Commercial, and Technology teams to enhance digital products and services.

- Identify and establish strategic partnerships relevant to youth and digital communities.

- Lead initiatives aimed at increasing active digital users and customer interaction.

- Oversee the planning and execution of digital marketing campaigns across multiple platforms.

- Competences Digital Marketing & Engagement Youth Market Understanding Digital Analytics & Insights Campaign Performance Management Customer Experience Management Equal employment opportunity “We are committed to equal employment opportunities and unbiased treatment of all individuals in all employment practices”.

- Only shortlisted applicants will be contacted.

REQUIREMENTS

- , then continue using the employer`s official application link.

- Continue to Job Application

HOW TO APPLY

How to Apply for this Job Review the job details and application requirements, then continue using the employer`s official application link.

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